MPUs and overlays

MPU

Available on all sites

Must be supplied in .swf or .gif format

Creative size: 300x250
Please note that all creative is subject to editorial approval. To ensure a campaign starts on schedule we require creative delivered by email at least 2 working days before the campaign start date.

All rich media creatives must be click to expand and have user initiated sound

We cannot use expandable ads on our tuners.

Technical specs

• Creative Size - 300 pixels by 250 pixels
• Expandable Sizes - 300 pixels by 500 pixels or 400 pixels by 400 pixels
• MPUs expand left or left and down
• Load file size - 30 kb
• Max file size - 50 kb

Overlay (DHTML)

Available on all sites (excluding GMG)

Creative size: available on request
Please note that all creative is subject to editorial approval. To ensure a campaign starts on schedule we require creative delivered by email at least 2 working days before the campaign start date.

We accept 3rd party ad tags from all major adservers. We will insert our 'preclick URL ' click tracking into any third party ad tags we serve. This will not affect delivery of your campaign.

Technical Specs

• Creative Size - dependent on campaign
• Must have a clear clickable close button
• Max Length - 15 seconds (then it must close)
• Load file size - 30 kb
• Max file size - 500 kb