- Increased listeners liyalty for Heart Network as it records surge in hours
RAJAR - Xfm ILR
Below are the latest RAJAR results for Xfm Network UK wide, covering analogue transmission only.
Adults 15+ (Q4 2011)
| RAJAR Period | Q4 2010 | Q3 2011 | Q4 2011 | QoQ | YoY |
|---|---|---|---|---|---|
| Reach (000s) | 692 | 749 | 620 | -129 | -72 |
| Reach (%) | 5 | 5 | 4 | -1 | -1 |
| Total Hours (000s) | 2962 | 4217 | 4149 | -68 | 1187 |
| Av. Hours | 4.3 | 5.6 | 6.7 | 1.1 | 2.4 |
| Market Share (%) | 1.10 | 1.50 | 1.50 | 0.00 | 0.40 |
Audience Profile (Q4 2011)
Audience Profile
% weekly reach v population