- Increased listeners liyalty for Heart Network as it records surge in hours
RAJAR - Xfm UK
Below are the latest RAJAR results for the Xfm Network UK wide, covering both digital and analogue transmissions.
Adults 15+ (Q4 2011)
| RAJAR Period | Q4 2010 | Q3 2011 | Q4 2011 | QoQ | YoY |
|---|---|---|---|---|---|
| Reach (000s) | 938 | 990 | 839 | -151 | -99 |
| Reach (%) | 2 | 2 | 2 | 0 | 0 |
| Total Hours (000s) | 3805 | 5187 | 5071 | -116 | 1266 |
| Av. Hours | 4.1 | 5.2 | 6.0 | 0.8 | 1.9 |
| Market Share (%) | 0.40 | 0.50 | 0.50 | 0.00 | 0.10 |
Audience Profile (Q4 2011)
Audience Profile
% weekly reach v population