The Audience

95 -106 Capital FM - the UK's No.1 hit music station

Capital doesn’t just play the hits - it makes and breaks them. It was the UK’s first national, commercial, hit music radio station, and today reaches 7.6 million people every single week. First and foremost, Capital’s listeners tune in for the music and the brand lifestyle. They’re a mainstream early majority audience and will always be among the first to know about new hit music.



The Map

Coverage

Capital’s Network led by London’s 95.8 Capital FM - broadcasts from key areas around the UK;

  1. 95.8 Capital FM London
  2. 105-106 Capital FM Scotland (Glasgow, Edinburgh)*
  3. 105-106 Capital FM North East (Newcastle Upon Tyne, Sunderland, Durham, Middlesbrough)
  4. 105 Capital FM Yorkshire (Leeds, Sheffield, Kingston Upon Hull)
  5. 102 Capital FM Manchester
  6. 96-106 Capital FM East Midlands (Derby, Leicester, Nottingham)
  7. 102.2 Capital FM Birmingham
  8. 97.4/103.2 Capital FM South Wales (Cardiff, Newport, The Valleys)*
  9. 103.2 Capital FM South Coast (Southampton, Portsmouth, Isle of Wight)
  10. 95-106 Capital North West &Wales (Anglesey & Gwynedd, North Wales Coast, Wirral, Wrexham and Cheshire)
  11. 107.6 Capital Liverpool

* Owned by Communicorp UK, through brand licence

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56%

Stats

Where better to find the biggest and best songs of the moment, the hottest showbiz interviews, what's happening around town and local news, traffic & travel to keep you in touch with all major cities across the UK.

The majority of the Capital audience are female at 58%.

Capital's listeners are huge fans of the world of popular music entertainment. They are media savvy, on trend and use Capital to be the first of their mates 'in the know' on the very latest glamour, glitz and gossip.

It's no coincidence that 56% of those who tune in to Capital are aged between 15-34 and make up the main target audience for the station.

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Capital FM RAJAR Headlines

Capital, the UK's number 1 hit music station, records 7.6 million weekly listeners across the UK

Capital Network (UK) has reached the 7.6 million listener mark!

Capital London reached 2.3 million this quarter, with listeners tuning in for 9,474,000 hours. Dave Berry, George and Lilah at breakfast are now reaching 1,164,000 listeners, up 33% year on year.

Capital Manchester reaches 494,000 listeners per week. Rob Ellis now reaches 253,000 listeners for a total of 769,000 hours a week, up 36% year on year.

Capital Yorkshire now reaches 1 million listeners a week for a total of 7,225,000 hours.

Capital Birmingham scores a reach of 454,000, up year on year. Rob & Katy have increased their reach by 14% year on year to reach 256,000 listeners every week, for a total of 545,000 hours (up quarter on quarter and year on year). Global is at #1 and #2 on reach commercially across Birmingham.

Capital North East remains the commercial number one in reach across the area, reaching 488,000 listeners per week. Bodg, Matt and Scarlett at breakfast reach 261,000 listeners for 598,000 hours every week (up 10% year on year).

Capital East Midlands posts a total reach figure of 504,000 up both quarter on quarter and year on year. Dino & Pete reach 286,000 listeners a week at breakfast, up 5% quarter on quarter,

Capital South Coast has increased its reach by 1% year on year, posting 202,000 listeners.
Capital Liverpool now reaches 228,000 listeners every week.

Source: RAJAR Q1 2016, all stations and groups results are reported on their specified reporting period and TSA.

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