Xfm

The world famous Xfm…

Celebrating 20 years in 2012 - We are Xfm! Xfm reaches nearly 1 million* listeners every week across the UK and champions Music That Rocks in all its forms. Xfm is passionate about the music they play, the gigs and festivals they go to… they take them (not themselves) seriously.  Listeners are ABC1 dominant, articulate, opinion-forming, independent individuals with high levels of disposable income and social influence. They trust Xfm to play the music they want to hear from today's best new music to Xfm's treasured archive of X-list classics. Xfm's bring their audience closer to the artists they love through intimate live sessions, gigs and events.

In 2012, Xfm will be celebrating Xfm Legends as the station welcomes back the people who've shaped its world over the last twenty years. Xfm will be inviting some of their finest and best-loved presenters to host special anniversary shows, and embracing the music and the artists who they've loved along the way.

Xfm broadcasts in London on 104.9 FM, in Manchester on 97.7 FM and across the UK on digital, mobile and online at xfm.co.uk.  

We are Xfm!

Source: RAJAR Q4 2011, Xfm Network TSA, All Adults 15+